NZ Media and Entertainment

Audience growth, engagement, views, brand affinity and driving commercial results were the name of the game for NZME. So, how did they do it?

Written by
Tom
Harding
On
September 15, 2018

Lofty goals? Tick.

A bunch of legends behind the wheel at NZME to do it? Tick.

Some Gurus in the mix to help out? Double tick.

Here's how they did it.


NZ Media and Entertainment

Audience growth, engagement, views, brand affinity and driving commercial results were the name of the game for NZME. So, how did they do it?

Written by
Tom
Harding
On
September 15, 2018

Lofty goals? Tick.

A bunch of legends behind the wheel at NZME to do it? Tick.

Some Gurus in the mix to help out? Double tick.

Here's how they did it.


NZ Media and Entertainment

Audience growth, engagement, views, brand affinity and driving commercial results were the name of the game for NZME. So, how did they do it?

Written by
Tom
Harding
On
Friday, April 12, 2019

Lofty goals? Tick.

A bunch of legends behind the wheel at NZME to do it? Tick.

Some Gurus in the mix to help out? Double tick.

Here's how they did it.


NZ Media and Entertainment

Audience growth, engagement, views, brand affinity and driving commercial results were the name of the game for NZME. So, how did they do it?

Written by
Tom
Harding
On
Friday, April 12, 2019

Lofty goals? Tick.

A bunch of legends behind the wheel at NZME to do it? Tick.

Some Gurus in the mix to help out? Double tick.

Here's how they did it.