It’s funny because that’s a Facebook joke, and this is a really fun and big announcement about Snapchat.
Started in 2014 in the idyllic and geographically hamstrung nation of New Zealand, we’ve spent every year since then building a team of legends that believe great stories can change the world.
"Great stories have always been, and always will be, about humans first - about real moments, real people, and the things that matter to them."
We wanted to create a place where brands can tell stories in the most authentic way possible, every single day - and actually enjoy doing it.
Because social media has become more and more chaotic. Content hungry and fragmented, the people who work as storytellers in this industry deserve a freakin’ medal. But, we made this software instead.
People are smart - it’s time to give them some credit, y'all. Brands can’t tell them what the story is anymore. You have to let them tell the story with you.
Discover these inspirational posts, stories, tips, tricks and other stuff we want to share with you!